Clear strategy. Confident decisions. Measurable growth.
I help founders and leadership teams at SaaS, tech and digital-services companies decide where to grow, how to compete and what to fix first. I bring the view of someone who has built and run products at global tech companies.
What I help with
Four areas where an outside view pays off fastest.
Growth strategy
Where to play and how to win. Priorities tied to revenue, not opinions.
Market entry & expansion
Go/no-go analysis, entry model, pricing and launch plan for new countries. Experience across CEE, NA, EMEA and APAC.
Business model & pricing
Packaging, pricing and unit economics that protect margin as you scale.
Operating model
Team structure, decision rights and cadence, so strategy turns into delivery.
Who it’s for
For moments when the next decision matters more than the last hundred.
Scale-ups that have outgrown founder-led decisions.
Established companies entering a new market or launching a new line.
Leadership teams needing an independent second opinion before a big bet.
How I work
From “we’re stuck” to “we’re moving” in four steps.
Diagnose
Interviews, data and market review to find the real constraint.
Decide
Options, trade-offs and a recommendation you can defend to your board.
Plan
Roadmap, owners, budget and KPIs.
Deliver
Hands-on support during rollout, plus a review of the results.
Why me
Strategy and execution, from one person
10+ years in product, project and business roles at HostPapa, IONOS, home.pl and Lumen Technologies, working across Engineering, Marketing, Sales, Finance and Operations. Executive MBA, with a practical PMI and Agile approach.
